Hey, I’m Danny - I’m a Product Designer.

I enjoy exploring novel solutions to business and user problems. I have a proven ability to lead the full end-to-end design process for multi-disciplined teams and have done so across Dev tools, E-commerce and HR-tech for start-ups, scale-ups and large companies.

Projects

How I designed an automated condition based system that reduced manual work by over 50%

How I redesigned Matalan’s checkout and unlocked £2m in revenue

How I designed a testing platform that increased efficiency by 35%

How I increased click through by 50% for roles on the Haystack app

How I increased average order value for Matalan

How I designed a drone delivery concept app

Experience

Design Mentor @ADPlist

October 2022 - Now

Product Designer @Global App Testing

September 2022 - Now

Lead Product Designer @Haystack

April 2021 - September 2022

UX Designer @Matalan

June 2019 - August 2020

Testimonials

Michael Prestonise

Head of Product & Design

"You and everyone in your organisation will enjoy working with Danny. He is a talented designer, an impact-oriented collaborator, and brings a ton of positivity and joy to what he does."

Karol Topolski

Engineering Manager

"All of our engineers loved working with Danny because he prompted them for feedback early and they really felt heard and valued."

Artem Bobrovskiy

Senior Product Manager

"What I like most about Danny is his holistic view of the problem space, aiming to understand the user and their problem well."